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Meiya MPE Liu Zhigang: smart home is the next trillion level market
Source: Sina home Views: 10387

   From August 20 to 23, 2020, Shenzhen international furniture The exhibition and the 35th Shenzhen International Furniture Exhibition officially opened in Shenzhen International Convention and Exhibition Center.

Meiya MPE group, which is deeply involved in the field of smart bed and pure latex mattress, also appeared at the exhibition, launching two series of MPE intelligent bed and MPE space chair. It connects all things in the intelligent world, and offers luxury and natural sleep to consumers all over the world. First day of launch, Sina Home Furnishing Liu Zhigang, managing director of Meiya MPE, was interviewed on the spot, and a dialogue was held on the hot topics and development prospects of smart home. The following is the interview record:

 Liu Zhigang, managing director of Meiya MPE Liu Zhigang, managing director of Meiya MPE

Join hands with Huawei hilink to create "wisdom" bedroom

Sina home furnishing what new products will be promoted by Meiya MPE? What are the highlights?

                       . MPE smart bed and Huawei hilink to build a "smart bedroom" based on one bed is an important strategy of this year and also the highlight of this exhibition.

                      . Through the control of app and AI voice system, it can provide different bedroom scenes and professional and healthy sleep solutions to meet the personalized needs of users.

The MPE smart bed uses AI Artificial Intelligence and Internet of things technology to complete the upgrading and transformation from bedding products to smart bedroom ecosystem.

   smart home will become the next trillion level market

Sina home: in your opinion, what changes have taken place in the demand for home furnishings in recent years or what kinds of outlets exist? What will enterprises rely on to win the favor of consumers in the future?

The iteration of science and technology often brings great changes to people's lives. Driven by technology, our home life is constantly moving towards intelligence. Since the concept of smart home was proposed by Bill Gates in the 1990s, this industry has been developing and innovating continuously. At present, 5g, AI, IOT and other technologies are gradually integrated into smart home. Smart home is moving from single product to 2.0 era of interconnection.

Sina home: do you think smart home is the outlet of home industry?


Sina home has entered the field of intelligence with many foreigners, such as Xiaomi Haier Do you think these outsiders will pose a threat?


   but their entry does not pose a huge threat. One is that the era of smart home has not yet fully arrived, and the market scale as high as one trillion is enough to accommodate many players. Secondly, compared with the cross-border giants who have entered the home market "halfway", MPE smart bed, which has been deeply engaged in the smart bed industry for more than 20 years, has incomparable professional advantages. As the pioneer of China's smart bed, MPE has a deeper understanding of the smart bed and even the smart home industry, and can better grasp the needs of users and the market.

   in 2020, MPE smart bed and Huawei cross-border strong alliance, Huawei's global leading technology system, also injected new potential energy into the development of MPE smart bed.


Sina home furnishing Black Swan incident happens frequently in 2020. What impact do you think will have on the home furnishing industry?

Liu Zhigang crisis is the real driving force for enterprises and even the industry to move forward. Behind the "black swan" incident, there is also an opportunity to "break down and then build". Although the black swan incident has a certain impact on the home furnishing industry in the short term, in the long run, home consumption is still just needed, and may be late, but it will not be absent. Only by doing a good job in internal skills and walking ahead of the future can we win the market when everything recovers.

What are your expectations for the second half of 2020? What is the next development plan of Meiya MPE?

[Liu Zhigang] to become a global leader in the smart bed industry is the firm long-term goal of Meiya MPE. In the second half of this year, we will further cooperate with Huawei hilink. In addition to the "smart bedroom" displayed in this exhibition, MPE smart bed will also carry out more online and offline cooperation with Huawei. With the help of mobile Internet 5g technology, AI Artificial Intelligence and Internet of things technology, it will bring a new way of intelligent sleep.

In the second half of the year, Meiya MPE has made full preparations. First, our team will be more perfect. Second, we will launch many large-scale activities in the second half of the year, which will drive sales through activities and expand new stores. Since the second quarter, we have opened nearly 30 stores in succession and expect to reach 80 by the end of the year. Therefore, we are very confident about the market forecast in the second half of the year.

   in addition, we have launched many new products, and the response in the market is very good. Especially this year, we have reached a cooperation with the world's top latex brand getha Malaysia to add a new series. Through this exhibition, we will also launch this new series and start to layout in the domestic market. Therefore, I believe that in the second half of the year, the whole market will not only recover, but also have a substantial growth.

 Liu Zhigang, managing director of Meiya MPE, was interviewed by Sina home Liu Zhigang, managing director of Meiya MPE, was interviewed by Sina home

   (text / Sina home)

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